Johnnie Walker concept store in T4
05 March, 2014
Diageo Global Travel and Middle East (GTME) and the World Duty Free Group have opened an “exclusive concept store” in the departures concourse of London Heathrow Terminal 4, for Johnnie Walker Explorers’ Selection, a major global marketing initiative that GTME says represents one of Diageo’s most significant investments in travel retail.
Johnnie Walker Royal Route launches
17 October, 2013
Diageo GTME has completed its Johnnie Walker Explorers’ Club Collection with today’s travel-retail launch of The Royal Route.
Johnnie Walker Explorers’ Club Collection presented
25 October, 2012
Diageo unveiled the first whiskies of its Johnnie Walker Explorers’ Club Collection at TFWA Cannes yesterday.