Former Bacardi-Martini boss launches French distributor
IQ Spirits, a new distributor dedicated to premium independent spirits in France, has announced its launch.
Pernod Ricard reopens Beefeater and Plymouth Gin distilleries
Pernod Ricard will reopen its Beefeater and Plymouth Gin distilleries to the public for tours this week.
Desmond Payne: A lifetime in gin
If gin legend Desmond Payne was any kind of cricket fan the headline might read ’50 not out’, but despite working next door to The Oval, one of the most famous cricket grounds in the world, Beefeater’s master distiller has only been to one game in more than 20 years.
Plymouth gin in Heathrow T5
Pernod Ricard Travel Retail Europe has unveiled its largest travel retail activation to date in Heathrow Terminal 5, featuring its artisanal gin brand Plymouth.
Plymouth is re-positioned as a super premium-plus gin
Chivas Brothers is introducing a new look for its Plymouth gin brand, re-positioning it above Beefeater 24, as a “super premium-plus”.
Make your own Plymouth gin
Chivas Brothers has launched a private tour and gin-making experience for its Plymouth gin brand.
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Making the pitch for a wider listings reach
In April it was announced that Ben Branson’s Pollen Projects, the parent company of his Sylva and seasn non-alcoholic brands, had joined UK distributor Speciality Brands. Off the back of this news, Branson offers advice aimed at those seeking distribution.
