£75K Château d’Yquem breaks record
26 July, 2011
A bottle of 1811 Château d’Yquem has been sold for £75,000, setting a Guinness world record.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
