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Yealands Family Wines of New Zealand - a leading sustainable winemaker - has appointed Helen MacFarlane as its new business development manager for the UK and Republic of Ireland.
MacFarlane was previously with Bibendum Wine, where she held sales roles with responsibility for London, National and Corporate accounts, she now joins the UK team for Yealands Family Wines, headed up by export director Simon Kelly.
In her new appointment, Helen MacFarlane will be responsible for working with Yealands Family Wines’ agents to support customers.
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
