Brand Ambassador Academy launches
05 February, 2026
The Brand Ambassador Academy (BAA) has launched in the UK with a professional development programme series designed to create the next generation of commercially trained drinks industry leaders.
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Danil Nevsky
The bar industry community is dead
Danil Nevsky mourns the demise of a time when contact was physical, not digital, and when connections meant more than a swipe of a screen. But he holds out hope that real community will return for younger generations
