Jose Cuervo tequila plays games
30 March, 2010
US: Diageo’s Jose Cuervo has launched CuervoGames, an experiential marketing campaign.
Australia: Diageo rolls out Jose Cuervo tequila
12 March, 2010
Australia: Diageo has announced it will secure the marketing and distribution rights to tequila brand Jose Cuervo in Australia, officially effective April 1 2010.
Comment
Philip Duff
Duff Said: Awash with rum
As the weather gets bleak Philip Duff turns to the warming notes of rum for comfort. But there are currently several elements unsettling the category
