Sales of no and low alcohol beverages in 10 key global markets reached almost $10 billion in 2021 up from $7.8 billion in 2018, according to a new IWSR report.

In 2020, craft spirits in the US volume gains of almost 8%, growing to a 5% volume share and 7% value share of the total US spirits market, according to IWSR Drinks Market Analysis.

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Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

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