Diageo has completed the acquisition of Casamigos, the fastest growing super-premium tequila brand in the US.

Diageo chief executive Ivan Menezes says the company is ‘restless as hell’ following the release of its annual market report for the year ending 30 June 2017, despite profits growing up to 25%.

Diageo has entered into a definitive agreement to acquire Casamigos, a US super-premium tequila brand founded by Hollywood star George Clooney, for $1bn.

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Nick Strangeway

Bottled cocktails: The dos and don'ts

Pre-made cocktails have always carried a stigma, which I find odd. The romance of watching bartenders make drinks from scratch left pre-batched cocktails feeling cheap to many consumers, but lockdowns have forced this attitude to change.

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