The Glenlivet has unveiled a new brighter look for its single malt scotch whisky portfolio.

The Glenlivet master distiller Alan Winchester was given the Lifetime Achievement Award at the 2018 International Spirits Challenge dinner on Thursday 12 July.

The Glenlivet has unveiled The Winchester Collection – the first collection of 50 Year Old single malts. 

The Glenlivet has unveiled The Glenlivet Nàdurra First Fill Selection, the second permanent expression in its Nàdurra range. 

Guest writer Ameet Chandarana, MD of design & digital marketing firm Maynard Malone, asks: What is your brand bringing to the party? 

Pernod Ricard will turn to The Guardians of The Glenlivet to select the next limited edition release of its top-selling single malt brand, The Glenlivet.

on 09 May, 2013

I went to two whisky launches yesterday (May 8) – Bacardi’s Glen Deveron, the Royal Burgh Collection and Pernod Ricard/Chivas Brothers’ The Glenlivet Alpha. Both interesting for different reasons and very much a case of ‘chalk & cheese’ when it comes to the brand and what they are doing with it.

The Glenlivet, the world’s second best selling single malt Scotch whisky by volume behind Glenfiddich, has launched The Glenlivet Alpha (50%) ABV.

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Dominic Roskrow

It’s ‘up periscope’ for Irish distilleries

I know how wierd this might seem but I often think that the opening of a new distillery is like the launch of a new submarine. It is unveiled in all its pristine glory in a blaze of publicity and fanfare.

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