Magners cider has launched a new ‘Seize the Summer’ campaign alongside Easyjet holidays targeting the UK market.

Magners has launched its new Dark Fruit cider made from blackcurrant and blackberry which will go on sale in Scotland from April.

C&C Group has extended its UK cider portfolio with the launch of Magners Berry, a pear cider blended with strawberries, blackcurrants and raspberries.

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Dominic Roskrow

It’s ‘up periscope’ for Irish distilleries

I know how wierd this might seem but I often think that the opening of a new distillery is like the launch of a new submarine. It is unveiled in all its pristine glory in a blaze of publicity and fanfare.

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