Amstel trains focus on China
16 December, 2020
Heineken has unveiled plans to make Amstel one of the bestselling beer brands in the Chinese market.
Amstel campaign highlights UK pub industry health
26 June, 2019
Dutch brewing giant Amstel continued its campaign to bring people together by building a pub in London made entirely of garden fences.
Amstel launches ad series with Jeff Bridges
29 April, 2019
Dutch brewery Amstel has partnered with Hollywood actor Jeff Bridges in a new TV commercial to encourage sociable drinking.
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La'Mel Clarke
Service isn’t servitude: the skill of hosting
La’Mel Clarke, front of house at London’s Seed Library, looks at the forgotten art of hosting and why it deserves the same respect as bartending.
