Italian lager Birra Moretti has overtaken Carling to become the best-selling draught lager in the UK, research from CGA finds.

Amstel trains focus on China

16 December, 2020

Heineken has unveiled plans to make Amstel one of the bestselling beer brands in the Chinese market.

on 30 November, 2016

So, Danish brewer is spending £15m on revitalising its flagship Carlsberg Export brand (see news story) and at the core of activity is emphasising the company’s Danish origins.

Meantime, the craft brewer, has linked with the iconic folding bicycle maker, Brompton, to launch a new limited edition lager.

SABMiller, one of the world’s largest beers, has reported group revenue up 1% to US$34 million and profits before tax $4.8m, up 3% for the year ending March 31.

SABMiller has recorded double-digit lager sales growth in its African and Asian markets

Brooklyn Brewery, New York’s craft beer company, has launched Brooklyn Lager and East India Pale Ale in India.

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Comment

Ben Branson

Ben Branson: Why non-alcoholic pricing is right

The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.

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