The Millionaires’ Club 2014, DI's annual listing of the world’s best selling spirits and liqueurs brands, has launched in digital version and is available free to download.

Officer’s Choice is the best selling whisk(e)y in the world, thanks to 31% growth in 2013 that took the brand beyond McDowell’s No.1 and Johnnie Walker.

The Millionaires' Club 2014

Download The Millionaires' Club PDF here

Welcome to The Millionaires' Club 2014.

The Millionaires’ Club is Drinks International’s ranking of the biggest selling brands in the global spirits industry.

For qualification brands must achieve global sales volumes of 1 million 9-litre cases or more.

This year the list comprises 179 spirits and liqueurs from all corners of the world, with notable brands entering and dropping out of the 2014 list.

Alongside the Full Listing, this year's supplement includes the Market Overview and a breakdown of brands by spirits category. 

There are sections on the Fastest Growing spirits and the Major Players that operate million-case brands.

We picked out our Ones to Watch for next year, and we speak to Officer's Choice owner ABD about building the biggest whisky brand in the world.

Brands by Value

11 July, 2012

We have teamed up with Brand Finance to reveal the world’s biggest wine and spirits brands by value. Christian Davis highlights trends in the sector 

The Millionaires’ Club 2012 – the spirits industry’s definitive ranking of million-case selling brands - has launched on Drinksint.com.

Drinks International and Euromonitor International have published the Millionaires Club 2011. The report lists spirits brands that sell over one million nine-litre cases. A record 172 brands feature in this year’s edition and figures are based on 2010 sales volumes.

The 2010 Drinks International Millionaires research has been compiled. Based on sales volumes for 2009, this year saw a record number of brands on the list – 162.

Comment

Philip Duff

Make safety sexy

It was the Worshipful Company of Distillers’ annual dinner at the Lord Mayor of London’s residence Mansion House a few weeks ago, and as a junior member of the Gin Guild I was permitted to attend, provided I promised not to pinch any silverware and did a little light sweeping afterwards.

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