Gin Mare launches bartender competition
17 March, 2011
The owners of the Mediterranean gin brand, Gin Mare, have launched a bartender competition that culminates in a grand final on the island of Ibiza in September with a winner’s purse of £6,000.
Digital Edition
Comment
Ben Branson
Ben Branson: Why non-alcoholic pricing is right
The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.
