Drinks Tourism Challenge 2019

Drinks Tourism Challenge 2019: Awards

21 January, 2019

Visitor centres are shop windows for drinks companies. They are an important opportunity to show o facilities, inform and educate guests and, if successful, they can be a significant profit centre.

Apart from the goodwill generated, tourism is a silent sales pitch for a distillery and winery’s end product. Also, if there are good family facilities, you can be talking to the next generation of potential customers. 

Drinks International’s Drinks Tourism Challenge seeks to highlight and reward excellence. The following category winners give examples of excellence and, hopefully, provide food for thought to any company contemplating inviting and welcoming guests and customers to their facilities. 

THE JUDGES 

Alison Dillon, director, Dillon Morrall, marketing and PR; 
Louise Hill, director Phillips- Hill, marketing, PR and events; Laura-Marie Taylor Stoakes, international sales manager, London Wine Fair; Christian Davis, editor, Drinks International 





Comment

Philip Duff

Dirty cocktail names: Is it the end?

There are lies, damn lies, statistics – and then there are statistics about cocktails. It emerged recently that a UK firm named Travel Republic surveyed punters, and apparently 29% of them disapprove of sexually suggestive cocktail names.

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