Pick of the Launches

03 July, 2017

GREENALL’S LONDON DRY GIN

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Brand owner Quintessential Brands

RRP £15.49 (70cl UK travel retail), €19.90 1-litre duty free

Markets Global Travel Retail exculsive

Contact oliver.storrie@quintessentialbrands.com

Greenall’s Extra Reserve (37.5%) is described as a new premium expression based on the original Greenall’s recipe and builds on the citrus element in Greenall’s Original through the addition of exotic citrus botanicals, including sweet Moroccan orange, Turkish grapefruit and Spanish lemon, which were said to be especially reserved for this new product.





Comment

Dominic Roskrow

It’s ‘up periscope’ for Irish distilleries

I know how wierd this might seem but I often think that the opening of a new distillery is like the launch of a new submarine. It is unveiled in all its pristine glory in a blaze of publicity and fanfare.

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