World’s best selling gin is Ginebra San Miguel

03 January, 2014

The largest selling gin in the world in 2012 was Philippine gin brand Ginebra San Miguel, with sales of 23.8 million 9-litre cases, according to The Millionaires' Club 2013.

This was around six times the volume sales of the next best-selling gin brand, Diageo’s Gordon’s, which sold 3.9m cases. Gordon’s declined 9% between 2011-2012.

Bombay Sapphire sold 2.6m cases in third place in the top-ten gin sellers list, with Pernod Ricard duo Seagrams (2.5m) and Beefeater (2.5) in fourth and fifth.

Diageo’s Tanqueray sold 2m cases while Carew’s Dry from India, also a Diageo brand through United Spirits, sold 1.2m cases. 





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Nick Strangeway

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