India: Beam launches cognac

13 September, 2012

Beam has launched its Courvoisier age statement cognac collection in India at Delhi Duty Free Services.

DDFS is India’s largest duty free retail space at T3, IGI Airport in Delhi. The Courvoisier Connoisseur Collection comprises two blends – Courvoisier Connoisseur 21 Years Old and Courvoisier Connoisseur 12 Years Old.

Harish Moolchandani, CEO & managing director Beam India & Indian subcontinent said: “We have seen some very exciting times in the last one year. Courvoisier 21 Years Old and Courvoisier 12 Years Old are very premium expressions and first-of-its-kind innovation in the cognac world. Beam always strives to offer the best products to its consumers, and this is yet another step to offer them the true taste of Courvoisier Connoisseur Collection in the traditional style. The collection is for the connoisseurs ready to experience the ultimate and we are certain to see it becoming an exclusive expression.”

 Arun Barathi, COO, Delhi Duty Free Services added: “DDFS continues its proud tradition of bringing yet another ‘India First’ blockbuster. We are privileged to launch Courvoisier 12YO and 21YO, two fine and rare cognacs at Delhi Duty Free, T3, IGI Airport. This we believe will enhance our already strong cognac portfolio and continue to delight all Indian cognac aficionados.”

The 21 year old is priced $350 and the 12 year old is $72. 

Keywords: cognac, beam, india




Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Nick Strangeway

Bar food's blurred lines

Once upon a time pubs and bars were somewhere you went with the sole purpose of getting pissed and there wasn’t a knife and fork in sight, just a packet of dry roasted nuts.

Instagram

Facebook