Gabriela Wong from La Esquina de Buenos Aires in Costa Rica has been crowned champion at the 2023 Licor 43 Bartenders & Baristas Challenge, after the final in Madrid this week.

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Ben Branson

Ben Branson: How to brand non-alc spirits

There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.

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