on 08 March, 2012
Fred Noe is approaching 57 and he’s just had his first tattoo.
Bacardi plays Rafa Nadal
11 November, 2011
Bacardi has launched an international free prize draw competition to meet its “Global Social Responsibility” ambassador Rafael Nadal, the leading tennis player, as part of its “Champions Drink Responsibly” social responsibility campaign.
Budweiser to partner The FA Cup
17 June, 2011
Budweiser has signed a three-year agreement with The Football Association to become the ‘lead partner’ of The FA Cup.
Europe gears up for responsible World Cup
10 June, 2010
Belgium: The European Spirits Organisation CEPS and The European Forum for Responsible Drinking (EFRD) have teamed up with the Belgian Federation of Wine and Spirits to launch a responsible drinking campaign during the World Cup.
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Ben Branson
Ben Branson on the future of non-alc spirits
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
