UK proposes 40p per unit minimum price
23 March, 2012
The UK government has pledged to introduce a minimum alcohol price of 40p per unit and the ban of by-one-get-one-free deals in a bid to counter binge drinking.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
