From May 7-9, Craigellachie will be opening the doors to its Bar 51 experience in New York City, during which a select group will be part of the whisky’s US unveiling.
“Craigellachie has always rebelled against modern day whisky norms, which is why the brand is doing the unthinkable and making a typically collectible scotch whisky uncollectible,” said Georgie Bell, global brand ambassador for Craigellachie.
“We believe that whisky is made for drinking and enjoying with friends, and not for sitting on a shelf collecting dust. We’re excited to bring our Bar 51 experience stateside so that US whisky lovers can have the chance to see what Craigellachie is all about.”
Bar 51 is a traveling bar that serves Craigellachie 51, as well as other expressions from the range, including its 13 and 23-year-old. Bar 51 only features 150 seatings in total over its three open nights.
“It’s very uncommon for a scotch whisky this rare to be given out by the dram and shared with enthusiasts at this large a scale,” added Judd Zusel, vice president & general manager - incubation brands at Bacardi Global Brands.
Entries for Bar 51 will close at 11:59PM EST on Saturday, April 27. All winners will be notified by Monday, April 29 and given the option to bring a guest.