Global alcohol market value surpasses 2019 levels
The value of the global alcohol market grew by 12% to reach US$1.17 trillion in 2021, making up for the 4% covid-driven losses in 2020, new data from IWSR Drinks Market Analysis has found.
Ecommerce alcohol sales expected to grow by 66% over the next five years
Online sales of alcoholic beverages in 16 key global markets will increase by 66% over the next five years, according to projections from IWSR.
RTD category volume share forecasted to double in next five years
Demand for ready-to-drink (RTD) products continues to grow amongst consumers, with the category expected to account for 8% of total beverage alcohol by 2025 according to a new report from IWSR Drinks Market Analysis.
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Staffing crisis could open opportunities
The pandemic has thrown many challenges at bar owners over the past couple of years and the ones that survived the various lockdowns and restrictions deserve a pat on the back. However, while revenues are returning and bars are beginning to recruit once more, we’ve come up against a whole new set of problems, one of which is a global starring crisis.
