The Bartenders’ Choice list is the anomaly of the Brands Report - which otherwise deals in what’s selling best and what’s trending in bars - and instead looks at the spirits top bartenders personally prize.

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Ben Branson

Ben Branson: Why non-alcoholic pricing is right

The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.

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