Anheuser-Busch InBev NV is lining up banks including Bank of America Corp. and Banco Santander SA to arrange as much as US$70 billion in financing as it prepares to make a takeover proposal for SABMiller Plc, according to reports from Bloomberg News.

Reports from the US say that Anheuser-Busch, the biggest brewer in the US and part of A-B InBev, the world’s largest brewer, is being sued for watering down its Budweiser, Michelob and other brands.

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Ben Branson

Ben Branson: How to brand non-alc spirits

There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.

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