There are seven award categories and entries are welcomed from all areas of the drinks industry – spirits, wines and beers, suppliers and buyers. We are looking for the most exciting new brand developments, along with the best launches and the most interesting packaging designs.Other categories recognise creativity and original thinking in terms of brand promotional activities, both in-store and cross-media – campaigns that have successfully created greater brand awareness and increased sales.Click here to download an entry form We are also looking for a drinks hero, the personality of the year award will be presented to the supplier or travel retailer who has stood out from the crowd and lead the way in promoting a new concept or strategy. This a free vote open to all visitors - cast your vote by clicking on the link below.Vote for your Pioneering Personality 2008