Pick of the Launches

13 November, 2017

GIGGLEWATER

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Brand owner House of Gigglewater

RRP Gigglewater Frizzante 75cl £8.99, €10; Gigglewater Vino Bianco Frizzante Secco can 20cl £2.49, €2.70; Gigglewater Prosecco DOC Treviso 75cl £11.99, €13.46

Markets UK, Ibiza, Spain, Canada, Australia and China

Contact Catherine Monahan +44 (0) 75781 67776

Gigglewater is a 1920s term meaning ‘alcoholic beverage’. Creator Catherine Monahan said: “We are targeting millennials and women to offer innovative brands and products that target the changing lifestyles, experiences and needs of people in this group.

“Our motto is Live Your Life in Balance and we give profits back to sustainability and humanitarian projects such a water purification project for Nepal.”





Comment

Joe Bates

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In Cannes last month as I dashed around from stand to stand and from interview to interview amid a whirl of product launches and cocktail parties, I heard one question asked over and over again.

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