The British arm of the Danish brewer has announced a £15m marketing spend designed to revitalise its flagship brand, Carlsberg Export.

Scottish Brewer Innis & Gunn has reached its £1 million target in its equity crowd-funding campaign, Adventure Capital, in three days.

Asahi Group Holdings has announced that it has completed the acquisition of Miller Brands UK and the formation of Asahi UK.

Meantime Brewing Company has unveiled the latest beers within its Pilot Series.

AB InBev UK, the UK trading subsidiary of Anheuser-Busch InBev, has announced a three-year, global partnership between its Budweiser brand and Tomorrowland, one of the largest international electronic music festivals in the world.

House of Beer, a France subsidiary of Carlsberg, has announced a deal to supply Nohoval Drinks’ Finnbarra Dry Irish Craft Cider to France.

The Stella Artois brand has unveiled its trade plans for promoting its sponsorship of the Wimbledon tennis, including limited edition packaging.

A strong performance from Corona in Mexico failed to counter macroeconomic challenges in Brazil, as ABInbev’s volume sales dropped 1.4% in Q1.

Pilsner Urquell has extended its partnership with Draft House, as the demand for Tank Beer has soared.

Chang Beer is marking its 21st anniversary by introducing an updated packaging with a green and gold design across the world. 

Meantime Brewers has announced the launch of its second of four collaborations with Mitchells & Butlers. 

SABMiller results

21 April, 2016

SABMiller has reported 2% growth in latest trading update for the 12 months ended March 31, 2016.

Anheuser-Busch InBev has announced that it has accepted the binding offer from Asahi Group Holdings to buy certain of SABMiller plc’s European premium brands and their related businesses, excluding certain US rights.

Anheuser-Busch InBev's Budweiser has announced the launch of twist-off bottle caps in the UK.

Japanese brewer Asahi Group has reportedly offered £2.3bn for SABMiller’s Peroni and Grolsch lager brands.

The Society for Independent Brewers has questioned new UK alcohol consumption guidelines, as inconsistent with those of other countries. 

Heineken takes control of Red Stripe in the UK from January 1.

Meantime, the craft brewer, has linked with the iconic folding bicycle maker, Brompton, to launch a new limited edition lager.

Diageo has opened its experimental Guinness Brewery to the public. 

The combination of Anheuser-Busch InBev NV and SABMiller Plc would sell one out of every three beers brewed worldwide, and reap about half of the beer industry’s profits, according to Bloomberg News.

SABMiller meets investors

09 October, 2015

SABMiller, the global brewer which is the subject of a takeover bid from Anheuser-Busch InBev, is meeting its investors today (October 9).

Diageo Ireland has announced that Oliver Loomes has been made country director.

East African Breweries Ltd., the region’s largest brewer, said full-year profit surged 39% as revenue climbed on improved sales of its premium beers and spirits, reports Felix Njini of Bloomberg News.

Peroni Nastro Azzurro, the world’s leading premium Italian beer, has announced the launch of its new global advertising campaign, Vita al Mare (Life by the Sea).

SABMiller has bought the London-based craft brewer, Meantime. The terms of the deal have not been disclosed.

Carlsberg has announced a new collaboration between Carlsberg Group company, Ringnes, in Norway, and the Brooklyn Brewery of New York.

Heineken has announced the launch of two colourful products in an attempt to entice younger consumers in the UK.

Next up in the Brands Report is beer. 

Carlsberg backs Arsenal

03 December, 2014

Carlsberg UK has announced a new three-year deal with Arsenal Football Club to supply its beer and beverage brands including Carlsberg and Somersby Cider at the Premier League club’s Emirates Stadium.

Carlsberg backs Arsenal

03 December, 2014

Carlsberg UK has announced a new three-year deal with Arsenal Football Club to supply its beer and beverage brands at the Emirates Stadium.

Kingfisher Beer Europe has tweaked the packaging of Kingfisher for the European market to enhance the brand’s "heritage" and "authenticity".

Diageo has unveiled Guinness The 1759, the first release of the Guinness Signature Series. 

Carlsberg UK has restructured its executive team by creating two new sales director roles. 

A delegation of Scottish craft brewers has arrived in North America on a learning journey led by Scottish Development International (SDI).

Australian brewery Redoak was named the Supreme Champion at the International Beer Challenge awards ceremony on Monday. 

Premium Somerset cider maker Thatchers has announced a partnership with Innis & Gunn to enter the US market. 

Guinness has announced the UK release of Guinness Dublin Porter and Guinness West Indies Porter.

Diageo has unveiled a new Pan African campaign, #madeofblack, via a five hour take over on MTV Base.

The Can Makers, the industry trade body representing the UK drinks can manufacturers have announced a record 4.835 billion can deliveries were made in the first half of 2014.

Mahou San Miguel (MSM), Spain's leading brewer, has established its first international subsidiary in India through the acquisition of 100% of Arian Breweries & Distilleries. 

Diageo has announced that the Guinness brand is to become an ‘official partner of Aintree’ for the UK’s famous horse race, the Grand National.

Rapid economic development, expanding populations and rising wages will make Africa the fastest growing continent for beer, according to Rabobank.

The International Beer Challenge 2014 is now open for entries and a dedicated website has been launched to celebrate excellence in brewing.

AB InBev is launching a new rum flavoured premium beer brand in the UK.

Heineken UK has unveiled a raft of new products and some fresh initiatives to tempt people back into pubs and hopefully drink Heineken drinks.

Budweiser, the American beer brand, has unveiled its ‘Rise As One’ global advertising campaign for the forthcoming FIFA World Cup in Brazil.

For the latest instalment of the Brands Report, we quizzed the class of 2013 on the beer brands moving through their bars.

South African brewer, SABMiller has announced the death of chairman Graham Mackay.

Hi-Spirits has launched Manzana Loca, a blend of cider, tequila and lime flavour to the UK market.

Study BrewDog

26 September, 2013

BrewDog, which claims to be Scotland’s largest independent brewery, has launched a beer school at its Newcastle bar.

Comment

Christian Davis

Drinking Danishly

So, Danish brewer is spending £15m on revitalising its flagship Carlsberg Export brand (see news story) and at the core of activity is emphasising the company’s Danish origins.

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