Brands Report 2022: Champagne
12 January, 2022
There wasn’t a huge amount to celebrate last year, but it doesn’t take much of an occasion for champagne corks to fly in the world’s best bars – almost 90% of our bars stock the French sparkler. Three-quarters have two champers and two-thirds have three or more.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
