South African cream liqueur brand Amarula has launched a vegan variant to serve the growing proportion of consumers that are adopting plant-based diets.

Tanqueray has kicked off a raft of innovation by launching a Blackcurrant Royale variant made with French blackcurrants, vanilla and black orchid.

Guinness has become the latest major beer brand to launch an alcohol-free variant in a bid to capitalise upon growing consumer demand for the category.