Beefeater gets new tamper-proof closure

13 April, 2010

United Closures & Plastics (UCP) has developed a new ‘combined aluminium and plastic tamper evident snap-on security closure’, called Orchid.

The company worked with Pernod Ricard’s premium gin and scotch whisky arm Chivas Brothers and the cap will appear on Beefeater gin.

The closure combines UCP’s non-refillable valve with a tamper evident mechanism, which leaves permanent evidence of initial opening.

Graeme Bridgeford, package development manager at Chivas Brothers said: “We chose UCP as development partner to give us a fresh and unique opportunity to develop a closure from scratch with the aim of providing overall business improvement in terms of component rationalisation and manufacturing efficiencies whilst optimising the tamper evident aspects of the Beefeater London Dry Gin brand. Our review of the processes used and the results of the project to-date have been very positive indeed and the benefits to Chivas, defined in the key deliverables of the project, have been met in full.” UCP is also producing an open-pour version, which matches the aesthetics of the security closure allowing Chivas Brothers to run one type of neck finish with either closure version for all packs.

Beefeater is exported to over 100 countries and with annual sales of 2.3 million cases.

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