Blossom Hill, one of the UK’s most popular wine brands, is receiving its largest ever advertising support, including £2.2m on media alone.

Jacob’s Creek, the leading Australian wine brand, is to sponsor the UK’s leading chat show.

Anheuser-Busch InBev is to extend its official beer sponsorship to the 2018 FIFA World Cup Russia and the 2022 FIFA World Cup Qatar. 

Heineken has extended its sponsorship of the Rugby World Cup to remain its official beer supplier and worldwide partner for the 2015 tournament in England.

Scotch whisky Royal Salute has announced its sponsorship of the Sentebale’s Polo Cup in Dubai.

Hennessy goes for Gold

19 November, 2010

UK: Hennessy will mark 54 years of continuous partnership - British racing’s longest commercial sponsorship - at this year’s Hennessy Gold Cup at Newbury Racecourse on November 27.

Champagne Mumm goes gastro

10 September, 2010

UK: Champagne GH Mumm has launched a campaign to reinforce its links with food. The Pernod Ricard brand is to partner selected restaurants as part of a UK-wide marketing campaign to celebrate its traditional links with gastronomy.

Comment

La'Mel Clarke

Gender equality: The industry revolution

Gender equality is a hot topic of debate in today's society and La'Mel Clarke from London's Lyaness gives us his thoughts on where the hospitality sector lies with the issue.

Events

Facebook

Twitter