Diageo has broken ground on its new Shelby County, Kentucky distillery, which the company has announced will be called ‘The Bulleit Distilling Co’ after the distillery’s flagship brand.

Diageo has launched J&B Urban Honey, a new whisky-based drink, which the company says has been designed to open up the category to a new generation of men and women.

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Danil Nevsky

The future for bar shows

The way in which cocktail culture is championed has morphed over the years, but Danil Nevsky says the way forward is to put an emphasis on greater inclusion of the general public in bar shows

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