Disaronno launches international mixology competition

21 July, 2010

Disaronno, the Italian amaretto liqueur, has launched an international competition for bartenders.

The eventual winner gets to go to Los Angeles,, visit the Hollywood film studios and appear in a film as a ‘star bartender’. The winner will also be included in the Disaronno cocktail guide, entitled ‘The Mixing Star Hall of Fame’, which is to be published in 2011 with a collection of the best cocktails and bartender performances from the competition.

The Disaronno Mixing Star competition entails bartenders proving their creativity and skill by creating an original Disaronno cocktail.

Competitors must register on line - themixingstar.eu – by September 10 with a signature cocktail containing the liqueur, which is made from herbs and fruits soaked from apricot kernel oil.

A panel of judges will evaluate the entries, looking for: “balance among elements, creativity and originality”.

The winners of the “casting sessions” will come together in London on November 16 for the third and final phase of the contest hosted by international mixologist, Dom Costa. Participants will compete to be awarded the titles of the Disaronno Mixing Star and creator of the best Disaronno signature cocktail.





Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

Instagram

Facebook