Messe Düsseldorf has announced ProWine China 2015 attracted over 10,000 visitors, a 25% increase on last year.

Messe Düsseldorf Group, organiser of Prowein, has struck a deal with China International Exhibitions to create Prowine China – a show hoped to become the “leading wine fair in China”.

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Ben Branson

Ben Branson: How to brand non-alc spirits

There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.

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