lovethatwine.co.uk, which claims to be the UK's leading independent resource for wine drinkers, is to expand its services to Facebook and Google. Its pilot on social networking site Facebook has attracted 200 members, says the company. For the iGoogle daily wine widget, lovethatwine has created a "recommended wine of the day" that will be sent to millions of desktops worldwide. Users opt in to the daily wine on their home pages. The choice is based on seasonal, topical and user recommendations. Next year lovethatwine says it plans to use mobile or cell phone technology and PDA platforms to extend the message.