Royal Dragon Vodka launches $5m bottle

27 September, 2017

Royal Dragon Vodka has released ‘The Eye of the Dragon’, the most expensive bottle of vodka in the world valued at US$ 5.5m.

The six litre bottle is filled with Royal Dragon Imperial Vodka and wears a rare, yellow diamond with 15,000 additional diamonds and 2kg worth of 18 karat gold.

The bottle has been created in partnership with Scarselli Diamonds New York and launched in collaboration with entertainment resort Studio City.

Royal Dragon Vodka is based in Hong Kong under Dutch ownership and was launched in 2012, before entering global travel retail in 2016.





Comment

Joe Bates

We need to get serious on airport drinking

The thorny issue of airport drinking has once again hit the UK headlines at a particularly bad time for travel retail.

Click for more »

Events

Facebook

Twitter