The donation will be funded as follows:
- Pernod Ricard Japan will donate ¥ 10 million,
- Pernod Ricard Holding and Pernod Ricard Asia will give ¥ 25 million each.
Fabrice Audan, president and CEO of Pernod Ricard Japan said: “There are hundreds of thousands of people who have been affected by the earthquake and tsunami in North East Japan and the devastation resulting from this monumental disaster.
“We have been operating in Japan for more than twenty years and we wish to demonstrate our support to all the people who have suffered as a result of these natural disasters. We are grateful that our employees in the Sendai region are unharmed. As a global player in the wines and spirits, it is our responsibility to give back in times of crisis and we hope this contribution will help relief efforts in the months to follow."
Pierre Coppéré, Chairman and CEO of Pernod Ricard Asia, added: “I would like to take this opportunity to express our appreciation to Pernod Ricard Japan’s staff for their commitment in these very difficult circumstances. I wish to thank them for their outstanding dedication."