The bottle, designed by Dublin-based illustrator Steve Simpson, forms part of Jameson’s “Hello Dublin” celebrations in March and features artwork of Dubliner phrases on a map of roads. Daniel Lundberg, global brand director for Jameson, said: “This year’s design successfully captures the synergy between Jameson and Dublin, giving consumers around the world the opportunity to enjoy an authentic St. Patrick’s Day experience wherever they are.”…
Maris Otter barley was first commercially harvested 50 years ago, but demand and quality began to fall as producers switched to varieties with greater efficiencies. The work of two British seed merchants re-established the grain’s purity and saved Maris Otter from extinction. Dr Bill Lumsden, Glenmorangie’s director of distilling and whisky creation, said: “When we heard the story of those determined to preserve such a…
The Laverstoke Mill centre was also named highly recommended in the Best Digital and Social Media Initiative category by the judging panel at the Wine & Spirits Education Trust in London last month. Dr Nicholas Morgan, Diageo’s head of whisky outreach and member of the judging panel, said: “I have so much admiration for the scale of their ambition. They have really thought through the whole…
Born in 1935, José Madrazo Real de Asúa was a captain of merchant ships until starting his career in wine in the late 1960s after the birth of his third child. Beginning as a technical director, Madrazo soon took the role of general manager where he was responsible for the vineyard’s agricultural practices and the UK market. In 1973 Madrazo was one of the founding…
The limited edition cartons have been designed to ‘celebrate the craftspeople at the Midleton Distillery’ with its textured paper and illustrated design. Daniel Lundberg, global brand director for Jameson Irish Whiskey, said: “Innovation remains at the core of all Jameson’s award-winning marketing activity and the Good Workers, Great Whiskey limited edition carton follows suit by marrying together the stories of our distillery workers and production techniques…
The distillery, located near the village of Stourton in South Warwickshire, started production of Cotswolds Single Malt and Cotswolds Dry Gin last September. Plans have been confirmed for a New York launch of its first product in April. Meanwhile, two export deals have been completed in Germany, Belgium and France. Daniel Szor, founder and CEO of the Cotswolds Distillery, said: “We are very excited to…
The 38-year-old most recently served as global category director of rums, developing and launching the marketing platform and advertising campaign, Bacardi Untameable Since 1862. Mike Dolan, Bacardi CEO, said: “With 20 years in consumer marketing roles, and eight years with Bacardi, Dima knows our brands and what it takes to successfully market premium consumer goods. “Having led the largest market within Europe, he also brings a…
At the warmer end of Europe the aperitif and digestif tradition is in historical decline. Laws aimed at reducing drink-driving have eroded the pre- and after-dinner drinking occasions. But against this trend we find another in contrast. The aperitif culture has spread to the bars of the world’s big cities, where people have other means of transport. These days if you happen…
You know the cliche: the Japanese bartender with his Brylcreemed hair, talking about how cold or pure his ice is. He’ll hard-shake you a gimlet in 20 minutes and it will be sublime. Ask for something more creative and he’ll switch the Beefeater for Tanqueray. There’s a truth behind that cliche, of course. Tokyo is a city of technical masters who don’t fix…
In its regular form, it is gin simplicity – a London dry with four botanicals. In its augmented state, Tanqueray 10, it is a force to be reckoned with. At Artesian, the American Bar and High Five the brand sees serious action, but we could name 33 bars of the 100 polled where Tanqueray is the number one selling gin. Pernod’s…