Around the globe, from the remote island of Madeira in the eastern Atlantic to Australia’s Gold Coast, rum made from cane juice is coming centre stage. If your experience with rum so far is limited to big-name brands, your first experience with cane juice rums such as Martinique’s rhum agricole may be polarising. Cane juice spirits are often described as earthy and grassy; nirvana for…

In June, Dwayne ‘The Rock’ Johnson announced to his 384 million Instagram followers that his Teremana tequila brand had surpassed 1 million cases, despite only launching in 2020. Diageo’s Casamigos, founded by George Clooney, is also a member of The Millionaires’ Club and with Kevin Hart, Justin Timberlake, Kendall Jenner, Michael Jordan, LeBron James and Mark Wahlberg (to name a few) all involved in tequila…

As we head into the second half of 2023 there have been some big changes at two major drinks suppliers to travel retail and a string of exciting travel exclusive releases. Hot on the heels of the departure in May of Mohit Lal, the longstanding chairman and chief executive of Pernod Ricard Global Travel Retail, Paris-based Rémy Cointreau and Glasgow-based Whyte & Mackay have both…

Like dark matter, influence is everywhere, you just can’t see it. Yet, as ethereal as it may be, we all have an idea about who holds it, who inspires us most, whose ideas and actions change the conversation and push the industry forward. Bar World 100 in association with Perrier collects those opinions – a global dot-to-dot of influence across city lines…

Drinks International has entered a new partnership with Tales of the Cocktail to collaborate with its Beyond the Bar programme. As media partners, we will cover the Beyond the Bar initiative, which is a physical and creative space for Tales of the Cocktail Foundation’s global community to explore themes beyond traditional spirits education. Now in its sixth year, Beyond the Bar provides a platform to…

Demand for agave-based spirits is on the rise, but with that demand sees a need for brands to focus on more sustainable practices. The IWSR Drinks Market Analysis reported an overall category volume growth of 13% in 2021-2022 for agave, driven by performance in the US. This growth in the US market will remain pronounced, 9% volume CAGR 2022-2027, as tequila is set to overtake…

Time spent with Walter Meyenberg in Mexico is time spent well. And given the serial hospitality entrepreneur’s commitment to opening his arms to the global bar industry, there will be a not insignificant number of readers nodding in agreement with that claim. “The biggest prize of the past two years has been the family we built,” he tells me as we walk along one of…