Sud de France is an umbrella brand created by the southern French region of Languedoc-Roussillon to promote the area’s food and wine exports. 

The Sud de France Festival will take place in six countries – the UK, Italy, Mexico, Brazil, the United States and China – presenting Sud de France wine and food products in eight cities.

This ten-day trade and consumer event promoting Languedoc-Roussillon’s wines and foods will be held in the following locations:

 London (September 4-13)

Mexico City (October 9-25)

Rio de Janeiro, Sao Paolo and Belo Horizonte (October 1-12)

New York (October 2-12)

Shanghai (October 12-25)

Milan (October 26 – November 1)