Dear reader,

Welcome to the Drinks International newsletter.

Until next week....

Hamish Smith, Christian Davis and Holly Motion.
Top Stories
Diageo sells its US wine brands and Percy Fox to Treasury Published:14 October, 2015

Diageo has sold its major US wine interests, plus Percy Fox in the UK, to Treasury Wine Estates.
Pernod Ricard: new appointmentsPublished:14 October, 2015

Xavier Beysecker, currently VP marketing, Absolut at the Absolut Company has been appointed VP Digital of Pernod Ricard Asia, effective as of November 1.
AB InBev/SABMiller: what it meansPublished:13 October, 2015

The combination of Anheuser-Busch InBev NV and SABMiller Plc would sell one out of every three beers brewed worldwide, and reap about half of the beer industry’s profits, according to Bloomberg News.
Beluga signs on with Cellar TrendsPublished:13 October, 2015

Beluga Vodka is working with family-run distributor Cellar Trends in a bid to build the brand within the UK. 
TFWA Cannes is nearly readyPublished:13 October, 2015

The Tax Free World Association (TFWA) says its executive team is now in Cannes supervising the final preparations for the exhibition which will be staged from October 18-23.
AB InBev agrees SABMiller buy outPublished:13 October, 2015

Anheuser-Busch InBev has reached agreement in principle to buy SABMiller for Ł68bn, the completion of which would make the new company the producer of one in three beers sold globally.
Analysis
Washington state: Identity CrisisPublished:15 October, 2015

Washington state is a north American wine success story. But it is a wine region with a bit of an image problem of its own creation, finds Jamie Goode

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Champagne: Travelling in stylePublished:15 October, 2015

Travel retail is a natural window to showcase champagne to the global community, says Giles Fallowfield

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Highway to HeavenPublished:15 October, 2015

Hamish smith talks to ‘Mr Mezcal’ Ron Cooper about art, smuggling and improving life in the Zapotec villages.

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Comment
Is the message getting through?Published:15 October, 2015

A few years ago, on the day they banned cigarette smoking in the UK’s pubs, bars and restaurants, I was at a press conference with the new chairman of the Scotch Whisky Association.
Bar news
World's 50 Best Bars 2015 e-magazine launchesPublished:13 October, 2015

The World's 50 Best Bars 2015 annual is now available as an e-magazine.
London takes 24hr Bar Build crownPublished:12 October, 2015

Team London triumphed over Paris, New York and Singapore to win the 24hr Bar Build Challenge in London on Saturday.
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