Dear reader,

Welcome to the new and improved weekly newsletter.

This week we relaunched dirnksint.com, so there'll be more news stories, blogs and back issues to download.

This Monday, look out for Millionaires 2011 - a comprehensive list of spirits brands that sell over one million nine-litre cases.

Until next week...

Hamish Smith, Lucy Britner and Christian Davis





This newsletter reaches 9,000 industry personnel around the world. It links to Drinksint.com, which attracts 9,500 unique visitors per month. Interested in advertising? Email: roger.betriu@drinksint.com





Pernod announces jobs shake-upPublished:08 July, 2011

Irish Distillers CEO Alexandre Ricard (pictured) is to leave his post to join Pernod’s group general management team in Paris.Ricard’s move ...


Industry recognises design excellencePublished:08 July, 2011

The Restaurant and Bar Design Awards recognised "excellence" in design and architecture in the global hospitality industry yesterday, at a ceremony ...


Gin Mare Cocktail Competition UK winnersPublished:08 July, 2011

The UK heat of the Gin Mare cocktail Competition took place this week at the Imbibe show in London.Sophie Bratt, head bartender at the Harvey ...


Auchentoshan has two new expressions Published:07 July, 2011

Morrison Bowmore has unveiled two new Auchentoshan expressions. 1999 Bordeaux Cask Matured and Valinch, a small batch release of the Classic ...


UK Bartenders' Guild cocktail comp winner announcedPublished:07 July, 2011

UK: Bruno Do Nascimento from The Bar at The Dorchester hotel has won the UK Bartenders’ Guild cocktail competition.Do Nascimento will go ...


Tesco gears up for international growthPublished:05 July, 2011

Tesco, the UK-based international multiple retailer, is gearing up to improve its wine offering to all its stores around the world.Dan Jago, ...


Brown-Forman buys Maximus vodkaPublished:06 July, 2011

Brown-Forman has acquired the Maximus vodka brand from Altia. Terms of the transaction were not disclosed.Brown-Forman completed the acquisition ...


US: Cinnamon Spice joins Kahlúa rangePublished:06 July, 2011

Pernod Ricard USA has announced it will add to its Kahlúa coffee liqueurs range with the launch of Cinnamon Spice.Due for release in the US in ...


G'Vine gin cocktail connoisseur announcedPublished:05 July, 2011

G’Vine has announced the winner of its Gin Connoisseur competition. Gegam Ghazaryan of Xandom Bar in Alicante, Spain took the title after a week ...


UK: RumFest adds food themePublished:05 July, 2011

UK RumFest is adding a tropical food market to its show this year. The addition of food to the show brings with it a Rum Experience Chef of the ...


Bartender launches Kammerling’s Ginseng SpiritPublished:05 July, 2011

Kammerling’s Ginseng Spirit is the realisation of Alex Kammerling’s 18-years behind a bar and is the product of five years of development.The ...


UK: Maker’s Mark rolls out awareness campaignPublished:05 July, 2011

Maker’s Mark is rolling out its Bourbon & Bespoke campaign in the UK.Distributor Maxxium is attempting to raise awareness of the bourbon’s ...


Heineken teams up with GooglePublished:04 July, 2011

Heineken and Google have announced an advertising partnership which will begin with the launch of worldwide digital campaigns on YouTube and ...


€5m global Vinho Verde campaign unveiled Published:04 July, 2011

The Vinho Verde Wine Commission (CVRVV), in Portugal, has invested €5m on a three-year global promotion.The campaign, which is partly financed ...


Best bartender revealed at World Class's UK finalsPublished:05 July, 2011

Jamie MacDonald of The Raconteur in Edinburgh has been crowned the UK’s best bartender at the UK final of World Class 2011.He will now join ...


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