Pick of the Launches

23 May, 2018



Brand owner Diageo

RRP £25.00, €28.91, $35.79

Markets UK, Spain and Global Travel and Canada

Contact Tanqueray@smartscommunicate.com

Tanqueray Flor De Sevilla (41.3%) is the newest addition to Tanqueray’s gin portfolio. The use of Seville oranges goes back to Tanqueray’s roots when founder Charles Tanqueray used these world-famous oranges in his original 1830s recipes. The company says flavours of “bittersweet Seville oranges, orange blossom, natural flavours and other fine botanicals are crafted together to create a tangy, sweet gin perfect for those summer evening occasions”.

It adds: “In a category fuelled by experimentation and discovery, Tanqueray Flor de Sevilla stands out from many artificially flavoured gins. The bittersweet flavour captures the spirit of Seville and takes you straight to the iconic orange groves of southern Spain.”

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