Pick of the Launches

12 June, 2017

SHACKLETON

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Brand owner Whyte & Mackay

RRP £40

Markets Global Travel Retail initially then North American and Asian markets in September

Contact beka@margaretlondon.com

Shackleton blended malt scotch whisky (40% abv) has been created by master blender Richard Paterson, who drew inspiration from polar explorer Sir Ernest Shackleton.

This malt is inspired by 12 bottles of Mackinlay’s Rare Old Highland Malt Whisky found frozen in ice underneath Shackleton’s hut in New Zealand.

Paterson built upon the original Mackinlay’s Rare Old Highland Malt, using a selection of Highland malt whiskies, allowing it to marry over a long period to create what is described as “a contemporary and enigmatic blended malt which is rich, robust, with a whisper of smoke”.





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Nick Strangeway

Sustainability: No more excuses

COP26 littered newspaper headlines throughout November. The focus was supposed to be on resolving the climate change crisis, but predictably turned into a game of political chess. In the absence of any authoritative leadership, our industry needs to set an example.

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