Pernod Ricard has become the latest major company to halt advertising on Facebook and Twitter in a bid to stop the spread of hatred and misinformation.

Engagement with alcoholic drinks brands on social media has increased by more than 300% during the coronavirus lockdown, according to social analytics agency ListenFirst.

Diageo has announced plans to step-up its multi-million dollar strategic partnership with social media website Facebook.

Bombay Sapphire gin is to launch a global digital campaign, aimed at the social media market.

Appleton Estate Jamaica rum has launched a new website – www.appletonestate.com.

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Nick Strangeway

NOTHING'S NORMAL

Happy customers across the UK enjoyed their first pints and non-homemade cocktails at the start of July as its hospitality sector reopened after months of lockdown. But normal service has hardly resumed.

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