Diageo Australia has announced the nationwide launch of Reeftip Drinks Co., a spiced rum RTD brand that will donate 10 per cent of profits towards regenerating the Great Barrier Reef.
Diageo Australia is giving away 130,000 free drinks to help bars across the country get back on their feet following the coronavirus lockdown.
Australia: Diageo rolls out Jose Cuervo tequila
Australia: Diageo has announced it will secure the marketing and distribution rights to tequila brand Jose Cuervo in Australia, officially effective April 1 2010.
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Comment
Staffing crisis could open opportunities
The pandemic has thrown many challenges at bar owners over the past couple of years and the ones that survived the various lockdowns and restrictions deserve a pat on the back. However, while revenues are returning and bars are beginning to recruit once more, we’ve come up against a whole new set of problems, one of which is a global starring crisis.
