South African wine brand First Cape has launched in Ireland. 

Irish rugby star, Jamie Heaslip, has become brand ambassador in Ireland for South African wine brand, FirstCape.

Brand Phoenix has extended its First Cape Discovery Series brand line in the UK with Light, a trinity of lighter wines with an abv of 5.5%.

First Cape Wines has announced it will sponsor the British and Irish Lions rugby tour of Australia in 2013.

First Cape wine is launching lower-alcohol (5.5% abv) extension of its First Cape brand.

Comment

Dominic Roskrow

It’s ‘up periscope’ for Irish distilleries

I know how wierd this might seem but I often think that the opening of a new distillery is like the launch of a new submarine. It is unveiled in all its pristine glory in a blaze of publicity and fanfare.

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