Pernod Ricard has launched a new expression of its Martell cognac to celebrate the 100th anniversary of Martell Cordon Bleu. Cordon Bleu Centenary limited edition has launched in Asia duty free.

Cognac house Martell has announced it will unveil the first expression of its Millésimes Collection in Asian duty free on November 23.

Travel Retail: Pernod Ricard has revamped the packaging for its Ballantine’s blended Scotch whiskies. The revised prestige range first appeared on shelf in Asia Duty Free and includes Ballantine’s 17 Year Old, Ballantine’s 21 Year Old and Ballantine’s 30 Year Old.

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Dominic Roskrow

It’s ‘up periscope’ for Irish distilleries

I know how wierd this might seem but I often think that the opening of a new distillery is like the launch of a new submarine. It is unveiled in all its pristine glory in a blaze of publicity and fanfare.

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