Australian whisky producer Starward has appointed CASK Liquid Marketing as the distribution partner for the UK.

Cask Liquid Marketing has expanded its portfolio with Tayēr RTD bottled cocktails by Monica Berg and Alex Kratena.

Cask Liquid Marketing has expanded its marketing and distribution portfolio with  the sales of El Dorado rum in the UK on and off trade.

Cask Liquid Marketing has appointed Claire West as managing director following her role as head of prestige at Pernod Ricard.

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Nick Strangeway

Bottled cocktails: The dos and don'ts

Pre-made cocktails have always carried a stigma, which I find odd. The romance of watching bartenders make drinks from scratch left pre-batched cocktails feeling cheap to many consumers, but lockdowns have forced this attitude to change.

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